Exchanging Information: metaphors of computation in neuroscience, genetics and new media art

Abstract

This paper argues that a common element of language exists between art and science. However, this element does not assist transparent communication between the two fields, as it is primarily metaphor that is the shared aspect. This paper offers a brief history of one aspect of this shared relationship in the field of new media arts practice, specifically during the 1990s when genetic metaphors were predominant. Further, it argues for identifying the shared metaphors of emerging directions of new media practice in order to develop more critical and self-reflexive forms of art work.