Media Art: Trans-perception, Trans-representation, Trans-Consciousness
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Balanescu, Aura
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The first steps in bringing together senses as: visual, auditive, tactile, kinaesthesia, were carried out simultaneously with the historical Avantgarde in an attempt to cleave the structure of the classical artwork by the developing of concepts that where free from the objectual support and by the programmatic anticlasic ideology that contributed to the destruction of the linear syntax. In the second part of the 20'th century, the development of the new media technology allowed the completion of an unprecedented fact. The statement medium + message = information coincides with the fulfillment of a truly innovative work, obtained not from the division of the anticlassical from the classical- as the historical Avant-Garde believed - but by an implosion of the poles of representation, that was practiced, more or less aware, by the postwar Neo Avant-Garde.
This experience was made possible by the fusion of the perspectival pyramids (the classical pyramid + the baroque inverted pyramid) imposed by the representation of the pixeled virtual screen, equivalent to the total perspective of the events as a bases of the transmedia principles. Mediated by the electric technology, the media art work transgress the artistic genres by integrating the potential of painting, sculpture, graphics, and ambient. However, beyond being a simple transgression of traditional genders, this concept explores the question of trans-representation, as described in the transdisciplinarity theories as a simultaneous passage of several levels of representation. In this paradigm we can talk about a trans-perception, meaning an integration of the senses by crossing several levels of perception, by the use of diferent devices that increase the relationship between the viewer and the artwork.
Overcoming the rational perceptive fragmentation phenomenon leads to a trans-conscience, meaning a complete consciousness (rational + irrational) that allows the understanding of reality to a larger scale.