| dc.description.abstract | A common theme found in the hybrid practices of the 1960sera art & technology movement is practitioners’
engagement with industry and the marketplace. This talk explores facets of this interaction. My focus is the pursuit of
intellectual property rights and commercial ventures – what E.A.T. cofounder Billy Klüver called “technical fallout” –
by artists and engineers working together. In the 1960s, collaborating members of these communities sometimes
sought legal protection for their productions, techniques, and methods. Examples to consider include Billy Klüver’s
stated rationales for E.A.T, the framework Maurice Tuchman established for LACMA’s Art & Technology program,
and the activities of Frank J. Malina who founded the journal Leonardo in 1968. These activities occurred
simultaneous with Apolloera NASA’s promotion of “spinoffs,” a new term at the time for unexpected products and
companies catalyzed by technology development. These attitudes and activities set the stage for more extensive
commercialization of the arttechnology nexus after 1980. | |
